About Me
Marketing Leader | 13+ Years of Strategic Expertise
Results-driven marketing and communications leader specializing in omni-channel campaigns, brand management, and data-driven digital strategies. Proficient in delivering measurable outcomes for top brands, non-profits, and community organizations by leveraging creative storytelling, audience engagement, and performance analytics. Skilled in optimizing marketing strategies to maximize ROI and drive brand growth.
Core Expertise:
Branding, advertising, and communications to fuel business growth through customer-focused strategies.
Stakeholder collaboration, data analysis, and cross-functional leadership to deliver impactful marketing solutions.
Demonstrated ability to align marketing efforts with organizational goals, enhance customer engagement, and achieve measurable ROI across diverse industries.
Key Skills
Strategic Marketing and Communications
Multi-Channel Campaign Strategy and Execution
Rebranding and Consistent Brand Messaging
Data-Driven Insights and Performance Analysis
Digital Marketing and Social Media
SEO Optimization and Website Usability Enhancements
Platform Expertise (Instagram, Facebook, LinkedIn)
Content Creation, Scheduling, and Audience Engagement
Event Planning and Stakeholder Coordination
Community Partnerships and Cross-Functional Collaboration
Event Planning and Execution (Donation Drives, Promotions)
Relationship Building with Media and Organizations
Technical Proficiency
Adobe Creative Suite (Photoshop, Acrobat, Premiere)
Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams)
CRM and Marketing Tools (Meta Business Suite, Google Analytics, Hootsuite)
Certifications
Foundations of Project Management - Coursera | Google
Foundations of Digital Marketing and E-commerce - Coursera | Google
AI Essentials - Coursera | Google
