Events
Showcased strong event management and organizational skills through impactful initiatives. Organized fuel discount events, driving site traffic and loyalty sign-ups through radio, social media, and on-site activations. Managed non-profit donation drives, boosting visibility with live radio reads, social media, and gas discounts. Led the launch of the Par Hawaii Charity Golf Tournament website, integrating online registration and coordinating with golfers, committees, and sponsors to support non-profits like Special Olympics Hawaii. Orchestrated Monster X Day, a large-scale event with Monster Trucks and family-friendly activities, attracting over 1,000 attendees and demonstrating expertise in logistics, collaboration, and strategic planning.
Limited-time Fuel Discounts
Boosted customer engagement and site traffic through numerous limited-time fuel discount events, refined and executed over time. Promoted discounts with week-long teasers on radio and social media, announcing specific locations the day before. Organized two-hour events featuring prize giveaways of free gas to increase engagement and attract more traffic, while encouraging customers to capitalize on savings and sign up for the loyalty program, delivering consistent results and long-term value.
Par Hawaii Charity Golf Tournament
Demonstrated expertise in event organization and management by launching the Par Hawaii Charity Golf Tournament website. Developed one of Hawaii’s first charity golf tournament websites, streamlining golfer registration, event details, and prize displays. Supported non-profits such as Special Olympics Hawaii, Navian Hawaii, and the YWCA by soliciting prizes and coordinating logistics. Managed communications with golfers and the golf committee, ensuring seamless updates and engagement.
Non-profit Collaborations
Supported non-profits through on-site collaboration events, providing opportunities to raise brand awareness and solicit donations directly from customers. Promoted events using radio, live reads, social media, and direct messaging to maximize reach and engagement. Attracted attendees with limited-time gas discounts, creating a platform for organizations like Special Olympics Hawaii, Navian Hawaii, and American Cancer Society to connect with customers and share their mission. These events successfully combined community support with strategic promotional efforts, driving both participation and impact.
Monster X Day at Ka Makana Ali‘i
Organized the successful Monster X Day event on April 28, 2019, at Ka Makana Ali‘i in Kapolei, Hawaii, to promote the Monster X Tour at Aloha Stadium. The free event drew over 1,000 attendees with Monster Trucks, games, activities, and giveaways, boosting foot traffic to the shopping center and building excitement for the tour. Ensured clear communication by providing regular project updates, defining roles and responsibilities, and aligning team members with project goals and timelines, ensuring smooth scheduling coordination. The event contributed to the Monster X Tour’s opening night sell-out success with 40,000 attendees, showcasing expertise in project management, event planning, and stakeholder collaboration to deliver impactful results.